3 days of inspiration, education and skills development for user experience designers, UX leaders, program managers, user researchers, startup founders and design students
5th, 6th, 7th October 2015.
Dan is a Principal Consultant at Apogee, as well as the co-founder of the UX Hong Kong conference. He has been involved in the UX field for over 20 years, and has been based in Hong Kong for over 18 years.
Dan has lectured about usability, user-centred design, and user experience globally. He co-wrote The Usability Kit, an implementation guide providing best practices and guidelines for usability teams, and he holds a Bachelor of Science in Information Management from Melbourne University in Australia.
He was the Vice President of the UX Professionals Association (UXPA) International and is also on the Editorial Advisors Board of Rosenfeld Media. He recently published a book on Global UX with Whitney Quesenbery.
Designing meaningful project work - from sleepwalking to sparkle
People face frustrations in work today that are fundamentally getting in the way of our ability to deliver on meaningful work. Corporate structures are badly designed and projects often prevent people from being able to do their best. Businesses are left confused after being fed a constant flow of buzzwords like ‘innovation’, ‘user experience’, ‘design thinking’, and ‘creativity’, and projects are not designed or staged to enable people to practise fundamental skills (skills that help us facilitate delightful and fulfilling experiences for people).
Project teams suffer from a variety of issues: they lack time; they lack a clear vision; project requirements are poorly articulated; and communication gaps create barriers between disciplines. Often, too many features are implemented that have no immediate value and don’t meet an urgent customer need.
In this workshop, we’ll provide an open forum to share our collective work stories and produce an ideal project journey that reflects our ideas on how we can design more meaningful work.
We’ll discuss:
‘Shane Morris is one of Australia’s most respected user experience design professionals. Beginning his career in the early 90’s, Shane has had experience in small and large organisations, working as a consultant and in-house. He was a General Manager and Principal Consultant at The Hiser Group, one of the world’s first commercial usability consultancies, and later became one of Microsoft’s first User Experience Evangelists.
These days he runs Automatic Studio, a small digital product design agency with clients such as Cochlear, Microsoft, Telstra and Westpac. Shane has a particular focus on mentoring and coaching user experience teams, and has spoken and taught around the world on interaction design and user experience.
Shane holds a Master’s degree in Cognitive Science, and is a 5-time Microsoft Most Valued Professional. Automatic Studio’s work has been recognised with Australian Good Design awards, and Australian Mobile Awards, among others.
Designing a bespoke hand-held device can be challenging enough. Now add a requirement for the device to be appropriate for an audience from five year-old kids to ninety five year-old retirees. Then, to top it off, what if the device can control one of its user’s five senses?
Automatic Studio has been lucky enough to work with Cochlear Ltd for the last 5 years on a variety of initiatives designed to assist individuals, carers and clinicians to restore and manage the hearing of deaf and hearing-impaired people around the world. In this case study, we’ll follow the physical and digital design of Cochlear’s latest generation Remote Assistant device. We’ll look at the challenges of coordinating industrial design, ergonomics, electronics, embedded software design and user interface design for a device comprising both physical controls and a digital screen – all designed to fit in the palm of your hand. Along the way, we’ll also discuss Cochlear’s approach to user centred design and provide our tips for integrating user experience practices into an organisation with a reputation for world-class engineering and a daunting duty of care.
When we design new user experiences we change the things people do, or the way people do things – we change behaviour. However, if we want to change people’s behaviour, then we need to be able to envision, share, refine and validate those new behaviours in the full context of users’ lives. That’s where scenarios come in.
Scenarios are stories that describe people living with our products. By drawing on our shared cultural tradition of storytelling, scenarios provide a compelling, insightful and approachable way to understand issues of context, motivation, usability and emotional response in our products. They are our first designs.
In this workshop you’ll learn to create scenarios and other types of stories to identify product opportunities, form design hypotheses and focus the design and evaluation of new user experiences. Drawing on your existing ability to tell a story (trust me!), we’ll cover character development, motivation, internal dialog and story arc - all in the context of creating great user experiences.
In this hands-on workshop you will spend time trying story-telling techniques and sharing your experiences. See for yourself how valuable - and fun - it is to integrate scenarios into your user experience design practice.
Bill Albert is Executive Director of the User Experience Center at Bentley University. Albert brings more than 15 years of experience in user experience research and design to his role leading the center. He has expertise in user interface design, information architecture, qualitative and quantitative research techniques, and user experience strategy. Prior to joining Bentley, Albert was Director of User Experience at Fidelity Investments, Senior User Interface Researcher at Lycos, and Post-doctoral Research Scientist at Nissan Cambridge Basic Research. Albert is currently an adjunct professor in the graduate program in Human Factors in Information Design at Bentley University. Albert is Co-Editor in Chief of the Journal of Usability Studies.
Albert co-wrote (with Tom Tullis) the first book on usability metrics, Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics (first edition 2008, second edition 2013). He also co-wrote (with Tom Tullis and Donna Tedesco), Beyond the Usability Lab: Conducting Large-Scale Online User Experience Studies in 2010.
Albert received his BA and MA degrees from the University of Washington (Geographic Information Systems) and his PhD from Boston University (Spatial Cognition). He completed a post-doc at Nissan Cambridge Basic Research.
Have you ever wondered how to make a bigger impact on your organization or simply get noticed by senior management? This presentation will share some insights on how to move your UX career to the next level. As the head of the User Experience Center (UXC) at Bentley University, one of the largest UX graduate programs in the world, I have had the unique perspective of helping many students who are starting to build a career in the user experience field. I will share some ideas on how to advance your UX career and common mistakes to avoid. For example, I will discuss how to choose the right projects, effective ways to present your work, and how to champion for user experience within your organization.
The goal of this workshop is to introduce a variety of quantitative UX research methods that are often overlooked during the user-centered design process. Most UX researchers rely heavily on qualitative methods. However, quantitative techniques offer additional insights and provide the necessary data to make the right decision and business decisions. The workshop will review how to collect, analyze, and present the most popular UX metrics. The workshop will also introduce some lesser known, but highly effective UX metrics. The workshop will also touch on quantitative techniques such as open/closed card sorting, surveys, unmoderated usability testing, and first click testing. The workshop will conclude with a discussion on how to integrate these quantitative techniques into your design process. Together, these quantitative techniques will expand your UX toolkit and make you a better-rounded UX researcher.
Steve Fadden works as a user researcher with Analytics User Experience at Salesforce. He also serves as a lecturer at the School of Information (I School), University of California, Berkeley. He received his Ph.D. in Engineering Psychology (Human Factors) from the University of Illinois in 1999, where he studied cognitive and perceptual factors associated with navigation (especially head-up display design), air traffic control, reading, and task switching.
His has worked in industry, consulting, and academic environments, serving in individual contributor and management positions. Steve has had the opportunity to experience working in a number of development environments, from waterfall to agile, in domains as diverse as consumer transactions, financial operations, intelligence and security analysis, and aviation and transportation.
Steve is passionate about education and mentoring, and has worked with a number of clients and organizations to research and develop solutions to address the needs of diverse learners (such as students with disabilities and those from underserved environments).
Rapid development approaches like Agile can be a blessing and a curse for UX practitioners who want to do their best work in the best possible way. It takes time to fully understand the problems and potential solutions we create for our end-users. However, the time we spend on comprehensive research, design, and development can delay the progress our organizations ultimately make. How do we contribute to the development of good products and solutions without delaying our teams? A flexible and team-centered approach to UX research can help provide a solution.
Do you work in a rapid development environment? Do you want to help your team gain insights about your end-users, their needs, and your designs? Whether you’re a designer, engineer, manager, or a researcher in need of a refresher, this workshop will help enhance your research abilities. We will explore qualitative research techniques including in-person and remote methods, as well as synchronous and asynchronous activities. The workshop includes techniques that work well with cross-functional teams, including activities to develop group observation, analysis, and synthesis skills. In addition to research methods, we will also discuss tips for research-related activities such as recruiting and reporting, and engage in a discussion to talk about current challenges and share effective practices.
Chloe is a passionate digital creative director, designer, researcher and strategist who's spent over 17 years designing digital experiences for the Australian and American markets.
She spent her first 8 years in the industry working for Australian and U.S. clients on e-learning games and consumer sites.
The next 8 years were spend in New York as a UX design consultant and Principal Creative Director at Catalyst Group designing digital experiences, products, and design systems for over 40 major brands—most notably Christie’s, Accuweather, Cablevision, Hearst Corp., Scholastic, MSN, Redbox, Time Inc. and The College Board. And now she's about to celebrate her 1st anniversary as Creative Lead for Digital Customer Experience at ANZ, Australia.
Her work has received over 20 awards including 1 DEMOGOD award and 2x Webby awards for the digital account hub Manilla.
Academically, she holds a B.Design (Visual Communication) degree and lectured in Visual Communication from 1998 - 2006. Her most recent M.Design (Research) degree thesis investigated the use of mobile apps to encourage deeper and more emotionally rich learning experiences in museums.
We are all unique. We can feel inspired and hopeful; desperate and dissatisfied. That’s the human condition. We are simultaneously driven by a deep need for meaning and purpose; and the desire to feel good. In this talk I want to share an approach for designing “from the heart” that will help you use empathy to dig deeper into the motivations and desires driving your “users” and open up your intuition to inspire opportunities for innovation.
This workshop will teach you how to sharpen your powers of empathy and intuition. It will show you how designing for individuals can inspire solutions of great depth and when at scale, also great breadth.
Samir Chabukswar is the founder and CEO of YUJ Designs. For well over 15 years, Samir has successfully led design teams that have delivered par excellence user experience to customers worldwide, including many Fortune 500 companies. He has been involved in the design and management of over 1700+ user experience projects across a variety of products and domains.
Samir is passionate about building high quality design teams and mentoring designers. He has led YUJ Designs with the same vigor to make it one of the leading UX studios in India, and has become a recognized leader in the field. He is a frequent speaker at national/ international conferences and has authored publications.
During his career as an Industrial Engineer in the 90’s Samir has led projects that employed concepts of Just in Time (JIT), Lean Production Systems, Business Process Re-engineering (BPR), concepts that are now being applied to software development.
Samir holds a Masters degree in Industrial Engineering (Human Factors) from Clemson University, US, an advanced degree in Business Administration and a Bachelors degree in Industrial Engineering.
Multiple factors, big and small, simultaneously are impacting the way people are experiencing technology around the world. Its impact on India is significant. Latest technology is available at the same time as that of the world, and digital technology is available to a large population, not just a few early adopters. Because of these rapid changes, trends are emerging that will have an impact on the business of design.
What are the trends we see emerging? How do these trends impact us as designers, design practices, businesses? What is the extent of the impact?
The speaker will talk about the trends that he sees emerging and its impact on
Gregorio Convertino is a Principal User Researcher at Informatica (Redwood City, USA). Since 2013 he leads UX research on Informatica's novel products for data analytics by business users such as REV. His research work focuses on User Experience (UX), Human-Computer Interaction (HCI), Information Visualization, and Collaborative Computing.
Before Informatica, he has worked as researcher at Xerox PARC (USA) and Xerox Europe (France) and taught graduate HCI courses at two universities. He has a PhD degree in Information Sciences & Technologies (HCI) from Penn State University (USA) and has generated about 9 US patent applications and 50+ peer-reviewed research publications.
Visual Effects Supervisor
He is a Visual Effects Supervisor from India with 15years experience. Vfx supervisor for the blockbuster film Bahu Bali which is the most expensive film so far in India. CEO of the company “INDIAN ARTISTS Computer Graphics Pvt. Ltd.” which has won 3 National Film Awards(Indian Oscar) for the Best Visual Effects for the films “MAGIC MAGIC Stereoscopic” in the year 2003, “SIVAJI – THE BOSS” in 2007 and “Endhiran The Robot” in 2010.
3 Indian National Film Awards (Indian Oscar) in 2010 for the film “Endhiran The Robot” in 2007 for the film “Sivaji The Boss” in 2001 for Stereoscopic film “Magic Magic”
FICCI Frames 2011 – “Endhiran The Robot” IIFA awards in 2011 – “Endhiran The Robot” Star Screen Award in 2011- “Endhiran The Robot” Global Indian Film & TV Honor in 2011- “Endhiran The Robot” William & Mary Global Film Can Award- “Endhiran The Robot”
He co-founded a tech startup named Bookpad Inc. which got acquired by Yahoo!.
An entrepreneur and a user experience designer. New product development is his passion and forte. In the last 4 years he worked with startups and fortune 500 companies (Cognizant, Microsoft, Symantec etc.), building products for them.
His entrepreneurial background goes all the way back to college where he teamed up with friends and worked on various business ideas, one of which is a design services firm called Purpleleaf which went on to do projects for clients like IIM Ahmedabad.
He was also the president of the Entrepreneurship development cell at IIT Guwahati, leading a team of students on various entrepreneurial activities. He is a Kairos fellow and happens to be a part of the first delegation from India that was invited to the Kairos summit (Kairos is a worldwide student network of Entrepreneurs).
He has graduated from the Indian Institute of Technology Guwahati with majors in Design.
Adam is Director of User Experience at Software AG. To drive the co-innovation with customers he has been spreading the ideas of user centricity and innovative culture to teams from R&D, HR, data center and to the executive board. He has influenced teams into a more collaborative, user-facing culture, which automatically improves the quality of the products.
He has lectured at conferences, in schools and at universities, teaching an easy way to solve difficult problems quickly, creatively and collaboratively.
Adam is father of two girls and is passionate about learning new things every day. He is crazy about endurance sports, fitness and minimalism in everyday life.
I will show you how three small changes in the development process can have a huge impact on the product quality and make everyone feel good: the end users, product managers, developers and designers.
This approach was refined with teams around the world. It embraces the essence of modern innovation methodologies such as Design Thinking, Google’s Design Sprint, etc. while being simple and operable.
In this hands-on workshop I will show you the most effective, innovative methods which will help you solve real world problems quickly, collaboratively and with a lot of fun.
You will learn techniques to understand the real customer problems and to build the simplest possible solution.
In the end you will go home with a new toolkit of methods to solve your future problems.
TS Balaji, TS as most people call him currently serves as the Executive Director for Converged Services and User Experience within Cox Communications Inc. He leads the digital experience; insights & analytics function within Cox Communications. Prior to joining Cox Communications TS was leading various domains within the User Experience group at Sprint.
He was critical in launching products like Mobile TV, in driving cost out of the business through redesign of IVRU and creating strategies through cross channel and multi channel approaches to Digital experiences. TS has a Masters in Industrial Engineering from Louisiana Tech University and an MBA from Darden School of Business at the University of Virginia.
This presentation will bring big data into the context of UX by describing how big data can inform UX focusing primarily on UX strategy. Quantitative models help make the experience be tangible by developing testable, causal relationships between product features and business outcomes (e.g., feel of product and product satisfaction), going beyond descriptive statistics for each feature and attribute. In this way, decision makers know where to make an investment that provide tangible returns to the product or service.
As Chief of Experience Design, he is responsible for anchoring new engagements, building strategies and teams that help our customers – most of them fortune 500 - create winning solutions to business challenges. At office, his top operational priorities are design management, bringing structure, aligning strategies to goals, transforming talent through training, craft processes for culture of directed growth.
He enjoys taking up wide range of projects at any time – enterprise application, comsumer sites and devices or innovation stints to create impactful designs. When time permits he would write, track advances in UX practice, trends or conduct workshops.
Businesses are evolving at a rapid pace, and so are people’s lifestyles. So far we have seen UX focusing mostly on user interfaces but the experience of the customer has many touch points that start before and go beyond apps.
Organizations that are investing in end to end experience are reaping great dividends - enhanced customer satisfaction, reduced churn, increased revenue, and greater employee satisfaction.
Through this workshop, we will learn how to scrutinise user journeys, analyse touch points, detect users unmet needs and conceptualise design interventions that businesses would least expect.
With concepts like inter-connected products, internet of things, digital experience and driverless cars around the corner, this workshop could help designers broaden horizon of opportunities and instrumental to show true value.
3 days of inspiration, education and skills development for user experience designers, UX leaders, program managers, user researchers, startup founders and design students
A full day of hands-on workshops led by international experts spread across 4 tracks that'll make you relevant in the industry.
Read MoreThe ux interaction day is jam packed with UX designers, UX leaders, user researchers, startup founders.
Some of the best practitioners in user experience will be joining us to share the latest trends and ideas.
Hundreds of students graduate in design each year and further more have been practicing this elusive discipline their whole lives, but few make the impact which changes the game. Yes, they are the super stars, the visionaries, the game changers. And UXINDIA brings them to all to one platform, where you will see them in person, hear their personal accounts and get a chance to meet and talk with them.
The three day inspiration filled event offers you to be part of a like-minded group of people such as professionals, young students and those who have started their own practice. You will attend workshops and talks with them and the three days wouldn't be enough for all the enthusiasm and inspiring discussions.
Design as a discipline has been undergoing change since its inception, and will go on evolving as the trend suggests. Its extremely important to be with the change and be updated about the new ideas. UXINDIA offers you a single platform where new ideas such as Lean UX, Strategic Leadership in Design and Design Thinking will be discussed by the experienced of the industry.
There are many students who have had a difficult time choosing one branch of design. After all, everything is so interesting. Events like these allow students and even professionals to rediscover the possibilities of their branch and explore those of others and leave the conference more informed and confident.
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