Victoria Stanbach

Victoria Stanbach
_{Informatica, Santa Cruz, California}

Current Position: Visual Design Manager, Informatica

Previously worked for Sonopia, AgileTV, Electronic Arts, Intel, Apple, Microsoft

Masters of Art Degree in Visual Communication Design from University of Washington, Seattle, WA, 1994

Bachelor of Arts Degree in Graphic Design from University of the Arts, Philadelphia, PA, 1990

“VX: The Importance of Visual Design in UX” (Keynote)

I will talk about my 25 year career being a Visual Designer for user experiences. From designing for MSN and one of the first shopping web sites to developing innovative data integration applications, my insight in the evolving world of UX design and how Visual Design and the Visual Designer plays a crucial role in creating a successful user experience.

I will also cover some best practices in VX design such as Visual Languages, Brand Extension in VX, Accessibility, and Following a Vision.